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Royal Canin Approach

Values that Shape a Better Product

Health Nutrition, our mission

The mission of Royal Canin has always been Health Nutrition. It is characterised by a precise balance between nutrients (proteins, lipids, carbohydrates, amino-acids, fatty acids, mineral salts, vitamins and trace elements). The formulation of our diets is like a complex puzzle whose construction enables Royal Canin to guarantee a constant nutritional formula, respecting the precise and specific needs of cats and dogs.

Nutrition that is ‘precisely right’

At all times and in all ways, dogs and cats are at the centre of everything we do.

Observing them, learning from them, respecting them and recognising their differences is quite literally our life’s work.

The goal of our Health Nutrition philosophy is to provide every dog and cat with the nutrition that is precisely right for their individual needs – needs that vary with the pet’s breed, environment, age, weight, gender, digestion, their genetic makeup and lifestyle.

Values that shape a better product

We do not consider dogs and cats to be like humans. Rather, we respect them for the complex and wonderful creatures they are.

We put dogs and cats first. We do not develop our foods based on buyer (human) trends, but instead develop every diet according to what we learn from dogs and cats.

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